The dewy, glass-skin look has dominated beauty trends for years — and it's not going anywhere. The good news? You don't need a $200 product lineup to achieve it. Here's a complete dewy routine for under $40.
Step 1: Hydrating Primer ($24.99)
Everything starts with a hydrating primer. Skip mattifying formulas — you want something that adds moisture and creates a luminous base. The PHOFAY Hydrating Makeup Primer creates a smooth, dewy canvas that makes everything layered on top look naturally radiant.
Step 2: Light Coverage or Tinted Moisturizer
Skip heavy foundations. For a dewy look, use a light-coverage foundation or tinted moisturizer applied with a damp sponge. Let your natural skin texture show through — imperfections are part of the dewy aesthetic.
Step 3: Cream Blush
Powder products kill dewiness. Use a cream or liquid blush and blend with your fingers for the most natural finish. Focus on the cheekbones and blend upward.
Step 4: Lip Oil as the Finishing Touch
Complete the look with a glossy lip oil instead of a matte lipstick. The shine on your lips ties together the overall dewy effect.
Pro Tip: Setting Without Mattifying
Skip powder entirely on the high points of your face (cheekbones, nose bridge, cupid's bow). If you need to set your T-zone, use a light dusting of loose powder only where you get oily.